Google search results – Organic search results Vs. Paid search results

Howdy guys, today I am going to tell you something about Google search results. You all know that when you search for some news, articles or some other stuff, Google get two types of search results – Organic results and Paid results.

Now, whats that.

Organic search results are the Web page listings that most closely match the user’s search query based on relevance. Also called “natural” search results, ranking high in the organic results is what SEO is all about.

Paid results (Google Adwords) are basically advertisements — the Website owners have paid to have their Web pages display for certain keywords, so these listings show up when someone runs a search query containing those keywords.

On a search results page, you can tell paid results from organic ones because search engines set apart the paid listings, putting them above or to the right of the organic results, or giving them a shaded background, border lines, or other visual clues.

Bhavesh Bhansali

7 most valuable benefits of advertising with Google Adwords

Do you know what Google Adwords is??? Are you confused between Google Adwords and Google AdSense?? Take a quick glance and know it here before you start with the benefits of advertising with Google Adwords.

Now, if you know What Google Adwords is??

Let me take through the 7 most valuable benefits of Advertising with Google Adwords…

1. Your Business address is on the tip of the world

Get your business found and let the world know what you do, how you do and what products you sell. Increase your leads in lesser cost as compare to your advertisement on traditional media such as print media, radio, TV commercials, etc…

2. Connect to your target audience

Suppose you shoot a TV commercial of a product (Premium Men’s Watch) and advertise it on Television. Now, you might be aware of the fact that the ad is seen by almost everybody. A person who does not belong to your category also sees that ad. It incurs extra cost.

Now, if you advertise on Google search based media that is, Google Adwords, people who belongs to your category or people who are purely interested to buy a premium Men’s watch will see the ad and will click on your Ad.

Basically, you target is much more refined with Google Adwords.

3. Measurable and accountable

You can’t measure that how many people visited your website or have clicked your advertisement if you are advertising on traditional media. But you can definitely measure how many people inquired about your company, visited your website or clicked on your advertisement if you are advertising with Google Adwords.

4. Review performance

You can review your ads on Adwords and see which ad is performing how. This performance tracking is very important to analyze and decide the future advertisement projects.

5. Stop your ad anytime

You can tweak your ads, try new search terms, pause your ad campaign and re-start whenever you like, for free – and all within Google Adwords.

6. Locally or Globally

Your target group might be located anywhere. Target the ads according to the locations- regions or cities or countries within the set distance from your business location.

7. Mobile matters

Today, people have smart phones and tablets. They inquire and shop from their convenient sources, that is, Mobiles, tablets, laptops, etc… Thus, don’t you think to advertise on this platforms or devices? You need to be advertising on every device that your customers are using – desktop, laptop, tablet and mobile. That way, when they’re searching, browsing or buying, you’re right there.

Bhavesh Bhansali

Blogger at Daily Digital Dose

Write articles- Run ads- Make money with Google AdSense

When it comes to blogging, we think of sharing knowledge, growing fan following and making money.

Yes, you can make a lot of money with your quality blogs as many other bloggers do. ??Thinking how??

Ok, let me tell you, when it comes to blogging, there are various ways to make money online and monetize your blogging site. The only requirement is the intensity of commitment of time to write quality, sharable and enjoyable blogs/Articles.

Ways to monetize your Self-hosted blogs:

1. Running ads on your self-hosted blogging site from Google Adsense, BuySellAds, Infolinks, Viglink and various other advertisement sharing sites.
2. Earn commission by selling products on your site through Affiliate marketing with Flipkart, Amazon, Snapdeal and various others.

Today, I will tell you only about making money through Google AdSense because Google AdSense offers excellent quality ads and also pays well without default. I would like to heavily recommend this ad network to every blogger.

How to do it in simple steps:

1. Create a Google AdSense Account
2. Get AdSense code for your blog
3. Add the code to your blogging Site

Now, Creating an AdSense account is very easy, but getting it approved is not as easy as you think. AdSense approval is little tougher than other ad networks. AdSense gives approval on the basis of quality of the articles and traffic at the site. AdSense have content and quality guidelines which very AdSense member has to follow. They don’t give approval to blogging sites that contain adult stuff, hacking tips or any other illegal content.

AdSense gives you a peace of mind in terms of quality of ads and payment. The minimum payout by Google AdSense is $100 and has a lot of payment options.

So guys, if you have a self-hosted blogging site at WordPress, BlogSpot or others, and if you want to make a large amount of money. Sign up with Google AdSense.

Also Read:

1. It’s just blogging, not a rocket science

2. Do you want your video to go viral on social media!!! Only 5 important tips

3. Content- The baap of all

Bhavesh Bhansali

Let’s create our own QR code in 3 simple steps

Let’s create our own QR code in 3 simple steps

Before making an attempt to create a QR code, let’s first understand 2 things to understand the basic essence of QR code:

• What is a QR code and its full form?
• Why it is useful?

QR codes, that is, “Quick Response” codes are little black and white barcodes that usually looks like this,

Now, you have seen these codes at many places, that is, on billboards, direct mail, print advertisements, and packaging and even on business cards.

Have you ever thought that why this QR codes are used everywhere?? Let me explain you in simple terms. Whether someone (may be individual or company) wants to convey or express some extra or important information and does not find place to convey, they uses QR code.

Originated from Japan, marketers adopted QR codes because of their excellent storage capacity and ability to translate and convey the information. QR code can be scanned by QR code scanner and other barcode scanning applications to access the additional information.

Now let’s get started with 3 simple steps to generate your own QR code:

1. Select a QR code generator

There are a lot of popular QR code generators around you; few of the most popular ones include GOQR.me, QR Stuff, Kaywa and Visualead. One basic thing to take into consideration while choosing a QR code generator is to check whether you can track and analyze the performance, you can design a code according to your preference and if its compatible with all common QR code readers.

2. Design and embed

The amazing part of creating QR codes is customizing and giving it the essence of the company or a brand. Let me select one QR code generator and demonstrate it. I will select GOQR.me

Now step one:

Now select what type of content you want your QR code should send to the readers, let me select the URL example.

Step two: Insert the content (URL in this case)

Step three:

Check the preview, customize it as per your need and finally download it or/and embed it wherever required.

 Quite simple, right? Of course, you can customize your QR code further — adjusting the colors, adding a logo, creating social options, and many more.

3. Test and repeat.

After successfully creating and customizing QR code, test the QR code more than twice and even with different QR code reader  and check that it reads the code correctly and translate the correct information.

Quick, simple and useful !!!

Bhavesh Bhansali

Blogger at Daily Digital Dose

Obstacles in Starting a Business

 Obstacles in Starting a Business

Today, everybody wants to become an Entrepreneur. Every passionate employee wants to be his/her own boss. He/she want immense money and fame and have a dream to build a dream house and wants to buy the most expensive car.

But, when we think of becoming an entrepreneur, only one thing harass us the most and that is, capital. Right!!!

No, that’s not right!!! Capital does not stop anyone to become an entrepreneur because if you have a convincing business idea, investors will throw money at you to get started. There are three main obstacles that we always feel but we don’t think off.

Before taking you to those main causes that stops or demotivates a person to start a business, let me give a brief summary of “How to become an Entrepreneur”. Read this some tips and walk the way to your new successful business. 

The main causes that we never think off are:

1. Fear

Fear is the most dangerous thing in anyone’s life. When you were a child, you fear to go to school and when you went to the school for the first time, you never skipped your school. When you joined your company for the first time, you have a fear of company’s culture and the atmosphere, now you don’t want to leave your company. Fear of unknown things, fear of future which is not in our hands. We all have fear of unknown things. Skip that fear and learn to take fearless, but reasonable risk.

2. Uncertainty

Nothing will go in the way you want. Uncertainty is at every step of life and surely will be at every stage of your startup or established business. Always expect the unexpected. Maybe it’s in relationship, business or politics; always expect the unexpected. 

3. Doubt

Doubt always comes with inexperience. I have seen many people who have a great idea, work on that idea for months and then think that it’s not a good idea to get started with the business. Actually, the problem is not the idea, it’s about clearing doubt at the initial stage, it’s about doubting every step or plan without proper research.

These are the main obstacles or the causes of obstacles that everyone should think off. But understanding these obstacles doesn’t make you a business man, you should also know what to avoid when you are a businessman or starting a business. 

Bhavesh Bhansali

Blogger at Daily Digital Dose

Daily Digital Dose _ 2014 in blogging

Its the end of the year!!!

Yes, its the end of the year, but its not the end of my blogging!!! I have completed the first year of my blogging experience. I felt of sharing life experience, weird thoughts and valuable insights with you guys when I was pursuing my MBA. 

Never thought that you guys will appreciate me and follow my blogs.

Thanks to my fans and hope you feel the same excitement of reading my further blogs as you felt for previous ones!!!

Daily Digital Dose wishes you a happy new year!!!

Here’s an excerpt:

A San Francisco cable car holds 60 people. This blog was viewed about 1,200 times in 2014. If it were a cable car, it would take about 20 trips to carry that many people.

Click here to see the complete report.